Clear definitions of the metrics, concepts, and signals that impact site speed, search rankings, user behavior, and revenue.
Order completion rate is the share of shoppers who start checkout and actually place an order. It shows how many of your most motivated buyers you keep.
Learn moreA cart preview, or mini cart, is a small panel showing what's in a shopper's cart without leaving the page, with checkout one tap away.
Learn moreCheckout field optimization means cutting, merging and tuning the form fields in your checkout so shoppers type less and finish the order faster.
Learn moreProduct bundling logic is the set of rules deciding which products a store sells together, at what price, and how the bundle behaves in stock and cart.
Learn moreCross-sell placement is where your store shows products that go with what a shopper is buying. The spot decides if an add-on lifts the order or derails it.
Learn moreA guest checkout flow lets shoppers buy without creating an account, removing one of the most common reasons people abandon checkout.
Learn morePDP elements are the building blocks of a product page, from the gallery and price to the variant picker, reviews and add-to-cart button.
Learn moreThe product consideration stage is when a shopper has found a product and is deciding whether to buy it. Most of it happens on the product page.
Learn moreShopping momentum is the pull a shopper feels to keep buying once they've started. Friction, delays and distractions are what break it.
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